Friday, September 4, 2009

Couple of New Logos

I really should have published this earlier, but you know how the saying goes in that life just seems to... Anyway, we have created a couple of new logos since we last posted to the Blog. The first one was created for a musicians entertainment company in Manhattan. This individual is actively immersed with three bands and his free time is, shall we say "rather limited". He asked us to create an identity that would "convey a feeling of possibility, excitement and grandeur". So, at first we set about to create an identity that would not only convey these concepts but would also give a "sense" of the Big Apple. Needless to say, he politely informed us that this was not what he had in mind, and instead related some artists that he appreciated. We did a little research and developed two additional identities, of which the one that you see here was a, shall we say...A SOLID GOLD HIT! Oh, I break myself up. The next stage of the this development process that we and our client will be working on is integrating this piece with a company web site.

This second identity we created for the same physical therapist that we created the cycling logo posted in a previous blog. This identify was created for his company which is a very, very busy practice here in Northern California. We wanted to convey a McKenzian image yet not be restricted my their imagery or copyright for that matter. We went through about 15 roughs before concluding with this one. This company identity will be incorporated into a cycling jersey designed by Vorzie Studios (images to follow), a site web, business correspondence, and a brochure to follow.

Please stay tuned as our next posting will feature several newly completed websites for North Santa Rosa Physical Therapy and Cafe Aqautica. See you real soon.